John Pearce
Research topic: The role of storytelling in climate change communication and engagement
Supervisors: Professor Kelly Fielding and Associate Professor Angela Dean
Research Interests: Climate change beliefs and attitudes, environmental communication, environmental psychology, sustainability education
Qualifications: Masters in Business Research, Southern Cross University; Bachelor of Business, Bachelor of Arts, James Cook University
Researcher biography
While working in destination marketing, community engagement, and sustainability education, John gained valuable insights into the challenges professionals face in balancing short-term needs with long-term environmental impacts. To address these challenges, his PhD research explores how storytelling can help overcome obstacles in climate change communication and, ultimately, promote environmental action.